Resume
Work
Experience
2019 - Present
DIGITAL MARKETING MANAGER
Bogu Business Pvt Ltd. | Pune
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Develop digital strategies for clients. This spans all their digital marketing requirements including websites, SEO, social media, email marketing, campaigns and promotions, mobile, Digital Product launches etc.
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Strategic Consulting, Business plan & Creative Content Development.
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Work with clients to develop and strengthen their brand position and design strategies to increase reach to targeted audiences.
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Develop multi-channel / integrated marketing campaigns in conjunction with the marketing team ensuring a customer-centric approach.
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Develop and manage the customer attraction and retention strategy.
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Lead the research, analysis, prioritization, development and execution of digital marketing campaigns and strategies to increase site traffic, and new customer acquisition initiatives
2018 - 2019
Digital Marketing Strategist & Web Developer
Applause Digital Labs | Pune
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Developed a social media strategy for the company or clients, including a comprehensive plan to increase brand awareness and drive sales through social media platforms, utilizing multiple channels, including Facebook, Instagram, Twitter, Linkedin, and Google to promote the company's products and services.
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Generated revenue of $426,731 AUD on investment of $45,691 AUD for a client.
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Managed entire development process, from conceptualization to execution of static and e-commerce websites. Spearheaded development of new website templates and content management systems, interfacing directly with marketing, sales, business development, and engineers to ensure successful implementation for various clients.
2016 - 2017
Web Developer
Muskowl LLP | Udaipur
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Involved in design & development of websites for the clients
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Created whole university website using WordPress CMS
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Handled the team of 6 developers
Education
2011 - 2015
Bachelor Of Technology | Computer Science
Rajasthan Technical University
2010 - 2011
Higher Secondary | PCM
Central Board of Secondary Education
2008 - 2009
Secondary
Rajasthan Board of Secondary Education
Skills
& Expertise
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Social Media Marketing (Facebook, Google, Twitter, LinkedIn & Pinterest)
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SEM, PPC, lead generation, conversion campaign, remarketing ads, content marketing
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Branding, brand positioning & campaign management
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Landing page creation for lead generation
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Amazon seller marketing (Account creation, brand registry, product listing, marketing)
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Email marketing, Email template creation
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SEO – Search Engine Optimization ( On-page optimization & Off-page optimization)
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Dropshipping & Affiliate Marketing
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Working knowledge of Wordpress, Shopify & many more CMS
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Databases – MySQL
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HTML, CSS, JavaScript
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Working knowledge of tools like Adobe Photoshop, Apache, Filezilla, Notepad++
Certification &
Accomplishment




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Google – adwords fundamental, mobile, search & analytics certification
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HubSpot academy – email Marketing & inbound certification
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Microsoft office specialist (MOS) – word & excel
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Got selected in CDAC, Pune for mobile computing
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Got 113th rank in CLAT, 2011 exam
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Secured 1st & 2nd place in district & state level science fair
Search Engine Optimization
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Can prepare and SEO strategy to achieve better conversions
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Keyword research and competition analysis skills
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On page optimization Off page optimization
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Link building strategies
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Reporting and rank tracking
Search Engine Marketing
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PPC campaigns management
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Lead Generation
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Account optimization by improving quality score conversion tracking
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Display campaigns
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Mobile marketing
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Video marketing
Social Media Marketing
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Facebook marketing strategies
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Facebook advertising
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LinkedIn marketing
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Video marketing with YouTube
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Managing social presence on Pinterest
Website Development
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Ability to Create, Manage and Optimize WordPress Websites, Landing Pages
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Ability to manage all aspects of e-commerce websites, including implementing design elements, creating product pages, and optimizing content for search engines using Shopify & Magento CMS